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This book offers seven rules for doing business the small-town way, including my favorite, “Treat customers like community.” But even better than the rules, for me, were the chapters highlighting small town business success stories. In these days when big multi-national corporations dominate the news, it’s good to see someone trumpeting the achievements and dedication of people who have started and grown companies in rural America.
Becky and Barry offer some great examples of ideas for bettering
Rereading this book again as I need a refresher on the insightful themes of fostering community, and innovative ways to focus beyond a business plan in order to include connection + relationship in the mix for the proverbial bottom line.
Small Town Rules is a quick read — a complimentary asset to the wisdom and expertise of its authors. It is a practical and proven guide not only for small town businesses, and large businesses desiring their own community sectors, but also micro businesses — su